What Does a Country Living Magazine Feature Do for You?
There’s nothing like seeing a story about your business in print or quoted in an online article. But there are limits to even great PR.
Meaning and Joy at the End of Days
Life’s meaning at the end of our days is found in the persistent pursuit of things like fly fishing, hunting, and those activities that give us joy.
Want a Bigger Impact? Show Up in the Rain
There’s nothing easy about the discipline of persistence. To make a bigger impact, show up. Even when it’s raining.
What the Young Retail Brands Teach Us about Marketing
The young retail brands have a cause – and thus a story to tell. They are not merely selling products.
The Linger Effect – And How It Shapes Consumer Behavior
Your customers do not need more information, they want an experience.
First Steps towards Change
When making a change, factor in the temporary walls that need to be built.
I Don’t Want to Be Joanna Gaines
It’s not easy to be unique. It often requires “thinking outside the crowd.”
Do Overs and the Courage for Hard Change
Some change is harder than others and requires a different kind of will to survive.
Good Intentions, Questionable Tactics
In this post on the essence of motivation, Dave believes that his good intentions just might outweigh his means.
Perceptual Research for Positioning Your Brand
Before you design your next web site or plan your next campaign, you may want to consider whether your perception of reality matches that of your donors or constituents.
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