There are at least five key marketing systems that need to be in place for organizations to tell their
story effectively and generate new prospects. One such system is marketing automation. That is,
the specific, automated way you tell your story as you collect data from visitors to your
web site, social media platforms, or trade show booth. Hire CZ to create a comprehensive
marketing plan to build your brand and increase your impact.
services for its clients. That includes
creating fresh content for blogs, articles,
whitepapers, mini-videos, webinars, social posts,
e-books, and every other form of content. CZ is also facile
with the latest marketing automation and social
media tools, enabling clients to build a following and
generate new prospects.
messaging strategy: Who is our customer?
And, how does he or she perceive us?
A brand's position in the minds of its prospects
decays over time.
CZ offers perceptual research services based on the
eight key positions of power. Our work will strengthen
your brand and reposition it for future growth.
The final deliverable is a Messaging Blueprint that
refreshes your brand messaging, giving your
organization renewed energy and focus.